The research was conducted over a period of time by ŠKODA’s own Traffic Safety Department experts. They collaborated, among others, with the Czech police, a number of safety-focused sports gear and apparel companies (such as Garmin and POC), and prominent cycling athletes who regularly have to deal with road safety in their personal projects and activities, such as Jiří Ježek, the world-renowned Paralympic cyclist and ŠKODA’s own long-term We Love Cycling e-zine ambassador. They all helped to narrow down and identify the most common problematic situations.
The photos used in this article were taken when the stunts were being filmed.