Recap of a record year and a glimpse into the future

Recap of a record year and a glimpse into the future

Škoda Auto’s positions as the fourth best-selling brand in Europe and its record financial results for 2024 confirm that the company is heading in the right direction. A well-balanced model portfolio has won the favour of customers, and Škoda is now offering a sneak peek at its latest addition in a newly released video.

13. 3. 2025 Mission and vision

"I am proud to lead one of the few automotive companies that are delivering record-breaking results during this era of transformation. The most economically successful business year in the company’s history is proof of our two key strengths: resilience and adaptability. We have a solid business model and a well-defined roadmap, both of which are proving their worth in turbulent times," says Klaus Zellmer, Chairman of the Board of Management, reflecting on the past year. 

Klaus ZellmerKlaus Zellmer
Chairman of the Board of Škoda

“With 926,600 vehicles delivered worldwide, we significantly improved on our 2023 results and achieved a record market share of 5.9% in Europe, while also recording highest-ever market shares in France, Spain, Italy, and the United Kingdom. This would not have been possible without the trust of our international customers, particularly those in the corporate sector,” adds Martin Jahn, Škoda Auto Board Member for Sales and Marketing, commenting on the results.

 

Successful electric cars from the Czechia 

A mainstay and bestseller of Škoda’s line-up remains the classic Octavia, with 215,700 units sold in 2024, marking a 12.4% increase. However, Škoda now also offers customers advanced plug-in hybrids, represented by the new-generation Superb iV and Kodiaq iV, while continuing to expand its electric vehicle portfolio. The Enyaq range became the third best-selling electric car in Europe last year, with 79,500 units sold. 
 
Enyaq has recently undergone a facelift and is now fully prepared to build on its success in the coming year. Additionally, Škoda is launching the new Elroq, with ambitions to double its electric cars sales. In many markets, the Elroq is available at a price comparable to its combustion-engine sibling, the Karoq. By early March, Škoda had already received over 35,000 orders for Elroq, proving that an established European car manufacturer can successfully compete with emerging challengers in the field of electric mobility.   

More electric models are on their way: alongside the upcoming Epiq urban crossover, Škoda will also introduce a large family SUV, with the first glimpses available in in the photos in this article and in the video above.

Further expansion outside Europe 

Internationalization remains a key part of Škoda’s strategy. In India, the company introduced the new Kylaq last year—its first affordable car with a length of under 4 metres. The Kylaq joins the locally developed Slavia and Kushaq models, supporting Škoda’s goal of selling 100,000 cars in India by the end of 2026. The brand’s position in the Indian market will be further strengthened by the local assembly of the Kodiaq. 
 
Preparations are also nearing completion for Škoda’s local vehicle assembly operations in Vietnam, a strategic gateway to the broader ASEAN region. In the Quang Ninh province plant, production of the Kushaq SUV and later the Slavia sedan will take place from completely knocked-down (CKD) kits, using synergies with Škoda’s Indian production facilities. Škoda is also expanding into new markets, such as Kazakhstan, where it delivered over 1,400 vehicles last year. Customers in even more countries can look forward to Škoda models, with the most recent announcement of opening of a dealership in Oman.

iew the infographic for 2024.View the infographic for 2024