The road to carbon neutrality
Coca-Cola HBC has big environmental goals. The company wants to be carbon neutral by 2040 and to reduce its fleet emissions by 55 percent by 2030 compared to 2018. That’s why the company is opting for CNG-efficient ŠKODA cars wherever possible, and also has plug-in hybrid OCTAVIA iV and SUPERB iV models in its fleet that combine ecology and economy. As well as the aforementioned ENYAQ iV.
The company sees electric vehicles as the future and plans to equip its dealerships, which today mainly use models such as the FABIA or SCALA, with them. For that reason it is now also letting them try out the ENYAQ iV. Currently, Coca-Cola HBC Czech Republic and Slovakia is expanding its fleet with the fully electric SUV, including the ENYAQ COUPÉ RS iV in a design bearing the slogan “Zero Sugar, Zero Emissions”. And it is these cars that the company uses for its sales representatives. In fact, the best performers in a given month always receive an ENYAQ iV as their company car for the next month. This not only is an interesting motivational tool for employees, but it also allows them to try out how the electric car will work for them.
ENYAQ COUPÉ RS iV sporting the slogan Zero Cukru, Zero CO2
“The response to the ENYAQ COUPÉ RS iV from our sales reps has been very positive, despite their initial wariness of electric cars. They definitely don’t want to part with the car at the end of the month, and when asked if they could imagine using an electric car all year round, they say yes,” says Martin Prídala. The proof of their satisfaction is that in four months in action each of the cars used in this way has covered around 25,000 kilometres.